At first, this story seems pretty innocent--Brer Fox and Brer Bear (remember, those guys from the movie that Disney likes to pretend never happened) are chasing Bambi around and Chip 'n Dale trick them. Easy stuff. But in a mere six pages, this comic manages to raise lots more questions than I'm sure the writers intended it to. Time to over-analyze "No Sale"!
First off, we are challenged with the old Pluto vs. Goofy question: Why are Brer Fox and Brer Bear allowed to wear clothes and walk around on two legs, while Chip 'n Dale and Bambi are naked and Bambi must walk on four? And who owns this pet shop?
Apparently, Brer Fox and Brer Bear need money. Understandable, yet in Song of the South, they would rather eat Brer Rabbit than sell him to a pet shop. This could be because Brer Rabbit is abnormally large (unlike the two cute and cuddly chipmunks) or because they have such a grudge against Brer Rabbit that they would rather see him dead than sold. Still, instead of selling Bambi, they could have eaten him or Chip 'n Dale. Was that considered too dark for a Disney comic? Other comics at the time (Looney Tunes, for example) weren't afraid to have Elmer trying to blast Bugs's head off, so I'm not sure.
As you can see, Brer Fox and Brer Bear are more human than animal (they wear clothes, speak English, live in houses, use money, etc.), yet Brer Bear can apparently be captured by hunters. Keep reading, it gets worse.
If the zoo wasn't bad enough, even the humanlike Brer Bear us apparently fair game for murder. Clearly, these furry creatures are an oppressed species if this sort of thing can happen.
Perhaps not. Perhaps Brer Bear is merely gullible (he's not that bright, after all), but he still seems pretty traumatized by the whole thing. I'm not saying he doesn't deserve it, but it is quite disturbing to picture the poor guy as A RUG.
Also, there's a problem with who can talk to who. In most cartoons, animals can all communicate with each other, regardless of species. But does this mean that they can speak to humans as well? We know Brer Rabbit can, and Chip 'n Dale can communicate just fine with Donald Duck, who can talk to humans. Later in the comic, Bambi can communicate with Brer Fox. By the transitive property, does that mean that Bambi can communicate with humans? Somehow, that makes Man killing Banbi's mother even worse. And once again, where does Pluto fit in?
Somehow, I can't picture Bambi, King of the Forest, saying "EEEK!"
Pardon me, "E-E-EEK!"
And thus ends the disturbing comic. Now Brer Fox is going to the zoo! Yay?
For one thing, does the zoo allow animals to turn over their own kind? What if they capture Brer Bear as well? Does this count as kidnapping? How many laws are being broken at these zoos? Does this mean that humans are the reining authority in this world? What will happen to Brer Fox? Will he be stripped of this clothes, forced to walk on all fours, and put down if he does not comply?
All that from six freaking pages. Yeesh.